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US ˙ NYSE ˙ US81762P1021

SecurityNOW / ServiceNow, Inc.
InstitutionFirst Horizon Advisors, Inc.
Latest Disclosed Ownership870 shares
Latest Disclosed Value $ 895,452
First Horizon Advisors, Inc. reports 58.76% increase in ownership of NOW / ServiceNow, Inc.

On August 6, 2025 - First Horizon Advisors, Inc. filed a 13F-HR form disclosing ownership of 870 shares of ServiceNow, Inc. (US:NOW) valued at $894,430 USD as of June 30, 2025. The entity filed a previous 13F-HR on April 28, 2025 disclosing 548 shares of ServiceNow, Inc.. This represents a change in shares of 58.76% during the quarter. The current value of the position is $103,843 USD.

Institutional Ownership: 13F and NPORT Filings

The Security and Class in the table below are shown exactly as filed by the investor. We do our best to track continuity of investments through acquisitions, and this will be reflected in the table as changes in names. In addition to descriptive data, performance of the investment is shown over time. To calculate quarterly performance, we first calculate cost basis of the shares purchased during the quarter, then use that to calculate gross profit. Quarterly return is Gross Profit / Starting Portfolio value.

Note that cost basis is calculated and stored in thousands, so small quarterly changes in shares frequently result in a cost basis of zero.

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Disclosed Equity Positions (from 13F/NPORT Filings)
File
Date
Effective
Date
Form Security Class ID Avg Price
Paid (Est)
Reported
Shares
ΔShares ΔShares
(%)
Reported
Value
(x1000)
ΔValue
(%)
Alloc
(%)
ΔAlloc ΔAlloc (%) Cost Basis
(x1000)
Unrealized
Gain/Loss
(x1000)
2025-08-06 2025-06-30 13F SERVICENOW INC COM USD0.001 COMMON STOCK 81762P102 870 322 58.76 895 105.28 0.0233
2025-04-28 2025-03-31 13F SERVICENOW INC COM USD0.001 COMMON STOCK 81762P102 548 -71 -11.47 436 -33.54 0.0123
2025-02-03 2024-12-31 13F SERVICENOW INC COM USD0.001 COMMON STOCK 81762P102 619 -100 -13.91 656 2.02 0.0184
2024-11-08 2024-09-30 13F SERVICENOW INC COM USD0.001 COMMON STOCK 81762P102 719 199 38.27 643 57.21 0.0179
2024-07-19 2024-06-30 13F SERVICENOW INC COM USD0.001 COMMON STOCK 81762P102 520 -6 -1.14 409 2.00 0.0124
2024-04-26 2024-03-31 13F SERVICENOW INC COM USD0.001 COMMON STOCK 81762P102 526 36 7.35 401 15.90 0.0124
2024-02-06 2023-12-31 13F SERVICENOW INC COM USD0.001 COMMON STOCK 81762P102 490 -40 -7.55 346 16.89 0.0114
2023-10-27 2023-09-30 13F SERVICENOW INC COM USD0.001 COMMON STOCK 81762P102 530 -8 -1.49 296 -1.99 0.0107
2023-08-03 2023-06-30 13F SERVICENOW INC COM USD0.001 COMMON STOCK 81762P102 538 -56 -9.43 302 9.42 0.0105
2023-05-15 2023-03-31 13F SERVICENOW INC COM USD0.001 COMMON STOCK 81762P102 594 170 40.09 276 68.29 0.0099
2023-02-10 2022-12-31 13F SERVICENOW INC COM USD0.001 COMMON STOCK 81762P102 424 -2 -0.47 165 2.50 0.0061
2022-11-09 2022-09-30 13F SERVICENOW INC COM USD0.001 COMMON STOCK 81762P102 426 -171 -28.64 160 -43.26 0.0064
2022-08-02 2022-06-30 13F SERVICENOW INC COM USD0.001 COMMON STOCK 81762P102 597 241 67.70 282 42.42 0.0100
2022-05-10 2022-03-31 13F SERVICENOW COMMON STOCK 81762P102 356 -450 -55.83 198 -62.07 0.0084
2022-02-09 2021-12-31 13F SERVICENOW COMMON STOCK 81762P102 806 -3 -0.37 522 3.98 0.0158
2021-11-15 2021-09-30 13F/A-1 SERVICENOW COMMON STOCK 81762P102 809 303 59.88 502 81.23 0.0164
2021-11-09 2021-09-30 13F SERVICENOW COMMON STOCK 81762P102 2,497 1,991 598 0.0087
2021-08-09 2021-06-30 13F SERVICENOW COMMON STOCK 81762P102 506 89 21.34 277 33.17 0.0149
2021-05-11 2021-03-31 13F SERVICENOW COMMON STOCK 81762P102 417 203 94.86 208 77.78 0.0120
2021-02-11 2020-12-31 13F SERVICENOW COMMON STOCK 81762P102 214 21 10.88 117 25.81 0.0079
2020-11-12 2020-09-30 13F SERVICENOW INC COM USD0.001 COMMON STOCK 81762P102 193 -21 -9.81 93 8.14 0.0070
2020-07-31 2020-06-30 13F SERVICENOW COMMON STOCK 81762P102 214 23 12.04 86 56.36 0.0068
2020-05-05 2020-03-31 13F SERVICENOW COMMON STOCK 81762P102 191 60 45.80 55 48.65 0.0051
2020-01-07 2019-12-31 13F SERVICENOW COMMON STOCK 81762P102 131 0 0.00 37 12.12 0.0027
2019-10-23 2019-09-30 13F SERVICENOW COMMON STOCK 81762P102 131 -53 -28.80 33 -35.29 0.0026
2019-08-05 2019-06-30 13F SERVICENOW COMMON STOCK 81762P102 184 0 0.00 51 13.33 0.0039
2019-04-26 2019-03-31 13F SERVICENOW COMMON STOCK 81762P102 184 184 45 0.0036
2016-05-09 2016-03-31 13F SERVICENOW COMMON STOCK 81762P102 0 0 0 0.0000
2016-02-08 2015-12-31 13F SERVICENOW COMMON STOCK 81762P102 0 -90 -100.00 0 -100.00
2015-11-06 2015-09-30 13F SERVICENOW COMMON STOCK 81762P102 90 90 0.00 6 0.0009
2014-11-13 2014-09-30 13F SERVICENOW INC COM USD0.001 COMMON STOCK 81762P102 0 -61 -100.00 0 -100.00
2014-08-07 2014-06-30 13F SERVICENOW INC COM USD0.001 COMMON STOCK 81762P102 61 15 32.61 3 50.00 0.0004
2014-05-02 2014-03-31 13F SERVICENOW COMMON STOCK 81762P102 46 0 0.00 2 0.00 0.0003
2014-02-07 2013-12-31 13F SERVICENOW COMMON STOCK 81762P102 46 0 0.00 2 0.00 0.0003
2013-11-15 2013-09-30 13F SERVICENOW COMMON STOCK 81762P102 46 0 0.00 2 0.00 0.0003
2014-02-25 2013-06-30 13F SERVICENOW INC COM Common Stock 81762P102 46 0 0.00 2 0.00 0.0010
2014-02-25 2013-03-31 13F SERVICENOW INC COM Common Stock 81762P102 46 46 2 0.0011
Legend
Shares
The total number of shares held by the institution at the end of the reporting period (the effective date). This is provided in the filing.
Value
The total value of the shares as of the effective date. This is provided in the filing.
Avg. Share Price
The weighted average share price of the shares held by the institution. We use FIFO accounting to determine this price
Class
This is the security class as indicated by the filer. There are a variety of values for this field. Common values include "EC" = equity common, "EP" - equity preferred
Allocation (%)
The percent of the institution's portfolio that this position represents. This is provided in NPORT filings. For 13F filings, we calculate it.
Change in Allocation
The change in allocation from the prior reporting period. This is calculated as current allocation - prior allocation.
Change in Allocation (%)
The percent change in allocation from the prior reporting period. This is calculated as (current allocation - prior allocation) / prior allocation.
Cost Basis
The total cost of the shares held. This is calculated as reported shares * avg. share price
Unrealized Gain/Loss
This is the market value of the position as of the effective date minus the cost basis.